With Union’s programmatic services, we will work with you to develop a programmatic campaign that drives both revenue and brand awareness. Learn more.

Programmatic Advertising & Marketing Agency | Union

Programmatic

Target your customers online, wherever they are. Programmatic marketing provides brands with the opportunity to tap into the power of data and machine learning to create campaigns that engage customers and drive results across the entire digital ecosystem.
Tired of wasting your time and resources managing single-channel campaigns? With programmatic advertising, you can reach your target audiences on their favorite websites in real-time with automated ad placement and cost bidding. Evolve beyond traditional display creative and launch immersive multimedia campaigns that incorporate a mix of video, rich media, and display ads to capture your audience’s attention.

Leverage algorithms 
to drive campaign performance.

Service Overview

Using our proprietary methodology, we’ll work with you to develop a programmatic campaign that drives profits, not just clicks. Our experienced programmatic paid media specialists will formalize a campaign strategy that outlines your target audiences, key data points and the ad placements we’ll leverage to drive results. Then, we’ll combine that strategy with impactful creative that captures your audience’s attention and compels them to take action. <h1>Develop a programmatic campaign that drives profits, not just clicks.</h1>

Once launched, we’ll continually analyze campaign performance on all levels to identify opportunities to optimize and scale our programmatic efforts. Regular reporting will keep your team up to date on the bottom-line impact of your campaign.

Our Expertise

Programmed to succeed.

We’ll leverage first- and third-party data points to identify and target high-value customers that are more likely to engage with your ads.

Data-Driven Audience Creation

Number 1

Reach and connect with your audiences across the internet on the websites and networks they visit the most.

Omnichannel Placement

Number 2

Utilize machine learning and sophisticated buying methods to secure placement without incurring high costs.

Automated Bidding

Number 3

We’ll create a high-performing mix of native, rich, in-stream and mobile creative that captures the attention and curiosity of your audiences.

Impactful Creative

Number 4

We prove the ROI of our programmatic campaigns with quantifiable data that tracks back to the KPIs that matter to you.

Measureable Returns

Number 5

How it Works

Inline Services Performance Media Programmatic 2 1

Improve your digital marketing campaign’s ROI with a dedicated omnichannel remarketing campaign that retargets and re-engages your audiences across the digital landscape.

Remarketing Ads

Engage your customers with video marketing ads placed across all networks and devices.

Video Ads

Upgrade your display marketing initiative with a programmatic campaign that expands the reach and placement of your display ads.

Display Ads

We’re always on the hunt for new tools and technologies to support our research efforts. Here are a few of our favorites.

Trusted partnerships with best-in-class data providers.

Pollfish

Pulsar

Audiense

Indeemo

Optimal Workshop

Google Marketing Platform

GMP Campaign Manager 360

GMP Display & Video 360

Google Ads

Microsoft Advertising

Datorama

Adara

Arrivalist

GroundTruth

Key Partnerships

Charlotte’s
Got A Lot

CRVA

Promoting
Joint Comfort

Cosamin

Let's Live

Diversey

A Strategy That Shines

Autobell

Chasing Glory

704Games

Digitally 
Powered

Xoom Energy

Measurable advertising that gets results.

Get started

Union Paid Media Supervisor Josh Price working at his computer at the office

Take 10: with Josh Price, Paid Media Supervisor

How to Attract More Customers Online – and at Home

Has the Programmatic Buzz Worn Off?

News & Insights

Focused on continuous 
performance.

<ul><li><a href="https://union.co/services/data-brand-strategy/research-insights">Research &amp; Insights</a></li><li><a href="https://union.co/services/data-brand-strategy/customer-experience">Customer Experience (CX)</a></li><li><a href="https://union.co/services/data-brand-strategy/brand-strategy">Brand Strategy</a></li><li><a href="https://union.co/services/data-brand-strategy/brand-identity-messaging">Brand Identity &amp; Messaging</a></li><li><a href="https://union.co/services/data-brand-strategy/data-science-analytics">Data Science &amp; Analytics</a></li><li><a href="https://union.co/services/data-brand-strategy/crm-implementation">CRM Implementation</a></li><li><a href="https://union.co/services/data-brand-strategy/advanced-attribution">Advanced Attribution</a></li><li><a href="https://union.co/services/data-brand-strategy/predictive-customer-modeling">Predictive Customer Modeling</a></li><li><a href="https://union.co/services/data-brand-strategy/conversion-rate-optimization">Conversion Rate Optimization </a></li><li><a href="https://union.co/services/data-brand-strategy/reporting-data-visualization">Reporting &amp; Data Visualization</a></li></ul>

Data & Brand Strategy

/services/data-brand-strategy

<ul><li><a href="https://union.co/services/performance-media/multi-channel-planning-buying">Multi-Channel Buying</a></li><li><a href="https://union.co/services/performance-media/campaign-creative-concepting">Campaign Creative</a></li><li><a href="https://union.co/services/performance-media/paid-search-marketing">Paid Search</a></li><li><a href="https://union.co/services/performance-media/paid-social-media">Paid Social</a></li><li><a href="https://union.co/services/performance-media/programmatic">Programmatic</a></li><li><a href="https://union.co/services/performance-media/influencer-marketing">Influencer Marketing</a></li><li><a href="https://union.co/services/performance-media/amazon-advertising">Amazon Advertising</a></li><li><a href="https://union.co/services/performance-media/addressable-tv">Addressable TV</a></li><li><a href="https://union.co/services/performance-media/shopping-ads">Shopping Ads</a></li><li><a href="https://union.co/services/performance-media/digital-out-of-home">Digital Out of Home</a></li><li><a href="https://union.co/services/performance-media/geofencing-hyper-local">Geo-Fencing / Hyper-Local</a></li><li><a href="https://union.co/services/performance-media/search-engine-optimization">SEO</a></li><li><a href="https://union.co/services/performance-media/social-media">Social Media</a></li><li><a href="https://union.co/services/performance-media/content-marketing">Content Marketing</a></li><li><a href="https://union.co/services/performance-media/marketing-automation">Email &amp; Marketing Automation</a></li></ul>

Performance Media

/services/performance-media

<ul><li><a href="https://union.co/services/branded-content/ui-ux-design">UI/UX Design</a></li><li><a href="https://union.co/services/branded-content/web-mobile-app-development">Web &amp; Mobile Development</a></li><li><a href="https://union.co/services/branded-content/ecommerce">Ecommerce</a></li><li><a href="https://union.co/services/branded-content/video">Video</a></li><li><a href="https://union.co/services/branded-content/animated-content">Animated Content</a></li><li><a href="https://union.co/services/branded-content/photography">Photography</a></li><li><a href="https://union.co/services/branded-content/3d">3D Modeling</a></li><li><a href="https://union.co/services/branded-content/motion-toolkits">Motion Toolkits</a></li></ul>

Branded Content

/services/branded-content

Services

Trusted partnerships with best-in-class data providers.

Charlotte’s Got A Lot

Promoting Joint Comfort