Union is a top paid social media advertising agency that helps brands grow their reach and engagement on the most important social platforms. Get started here.

Paid Social Media Advertising Agency | Union

Reach and engage your target audiences in the places they like to be.

Paid Social Advertising Agency

Whether it's Facebook Ads, Sponsored Tweets, Promoted Pins, Story Ads, even TikTok Hashtag Challenges (we may or may not provide our own choreography), we know paid social. Our data-driven paid social advertising campaigns are built around your specific needs. Whether your goal is to drive sales, increase bookings, build brand awareness or engage your audiences, we’ll work with you to develop and launch a comprehensive cross-platform paid social campaign that gets results.

Speak to consumers where they are.

Service Overview

Your audience lives on social media. They’re spending on average <a href="http://r.themanifest.com/hlr/l.php?u=https%3A%2F%2Fwww.statista.com%2Fstatistics%2F433871%2Fdaily-social-media-usage-worldwide%2F&amp;r=https%3A%2F%2Fthemanifest.com%2Fsocial-media%2F7-reasons-consider-paid-social-media-advertisingundefined">135 minutes</a> per day on their favorite social media platforms. The problem? It’s almost impossible to get your content in front of your target audience organically. Like it or not, social media marketing has become a pay-to-play space. 
<h1>Amplify your marketing reach and get past those pesky organic algorithms. </h1>
A dedicated paid social advertising campaign can amplify your marketing reach and get past those pesky organic algorithms. Few other marketing channels offer the same level of robust targeting, budget control and audience size. This is why, year-over-year, brands continue to increase their investment in paid social.

Our Expertise

We put ROI first.

We’ll work with you to understand the KPIs that are most important to your business. Then we’ll craft a cross-platform paid social strategy that outlines how we’ll use each chosen social media platform to support our campaign efforts.

Cross-Platform Strategy

Number 1

Our experienced team of <a href="https://cms.union.co/services/performance-media/campaign-creative-concepting">designers and content creators</a> will work with you to produce the powerful, brand-centric content needed to improve your paid social performance.

Creative Concepting

Number 2

Once your paid social advertising campaign is live, we’ll get to work analyzing and optimizing your campaign to iteratively improve performance and scale ROI over time.

Ongoing Optimization and Management

Number 3

We’ll get past the fluff and track, measure and report the campaign KPIs that matter most to your business and stakeholders.

Reporting and Measurement

Number 4

Our Approach

Inline Services Performance Media Paid Social

Retarget and re-engage your audiences where they live online through an omnichannel paid social media campaign.

Social retargeting campaign

We have proven experience executing persona-driven, ROI-first Facebook and Instagram campaigns.

Facebook and Instagram Advertising

Do you know how to grow your business 280 characters at a time? We do.

Twitter Advertising

With over 2 billion monthly searches on the platform, Pinterest has proven itself as an influential platform for reaching a wide audience of engaged users.

Pinterest Advertising

Video ads, story ads, sponsored lenses, filters, Snapchat has a myriad of tools to engage with your target audience. Their deep geo-targeting capabilities allow you to further define and pinpoint the exact area where you’d like your ads to show.

Snapchat Advertising

Targeting a younger demographic? Get your message in front of millions of young adults with a data-driven Tiktok advertising campaign.

TikTok Advertising

Our team works with the industry's most prominent platforms and partners to maximize the success of every campaign.

Strategic partnerships with leading platforms and tools.

Facebook

YouTube

Instagram

LinkedIn

Reddit

Twitter

TikTok

Snapchat

Datorama

Key Partnerships

We create and manage multi-channel marketing campaigns for travel &amp; tourism, health &amp; wellness, food &amp; beverage, utilities, mobility, financial services, retail, luxury and B2B brands.

Check out our outcomes across different projects.

Charlotte’s
Got A Lot

CRVA

Driving 
Progress

Volvo Trucks

Let's Live

Diversey

A Strategy That Shines

Autobell

Heavy Haul's 
Heavy Hitter

Small Batches. 
Big Goals.

Lindy’s Homemade Italian Ice

Case Studies

Discuss your brand's potential to leverage paid social.

Engage Your Audience

Valtech Acquires Union as it Scales End-to-end Creative & Performance Marketing Capabilities

Union Named One of the Best Places to Work in Charlotte for the Third Time

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News & Insights

Focused on continuous 
performance.

<ul><li><a href="https://cms.union.co/services/data-brand-strategy/research-insights">Research &amp; Insights</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/customer-experience">Customer Experience (CX)</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/brand-strategy">Brand Strategy</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/brand-identity-messaging">Brand Identity &amp; Messaging</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/data-science-analytics">Data Science &amp; Analytics</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/crm-implementation">CRM Implementation</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/advanced-attribution">Advanced Attribution</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/predictive-data-modeling">Predictive Customer Modeling</a></li><li><a href="https://cms.union.co/services/data-brand-strategy/conversion-rate-optimization">Conversion Rate Optimization </a></li><li><a href="https://cms.union.co/services/data-brand-strategy/reporting-data-visualization">Reporting &amp; Data Visualization</a></li></ul>

Data & Brand Strategy

/services/data-brand-strategy

<ul><li><a href="https://cms.union.co/services/performance-media/multi-channel-planning-buying">Multi-Channel Buying</a></li><li><a href="https://cms.union.co/services/performance-media/campaign-creative-concepting">Campaign Creative</a></li><li><a href="https://cms.union.co/services/performance-media/paid-search-marketing">Paid Search</a></li><li><a href="https://cms.union.co/services/performance-media/paid-social-media">Paid Social</a></li><li><a href="https://cms.union.co/services/performance-media/programmatic">Programmatic</a></li><li><a href="https://cms.union.co/services/performance-media/influencer-marketing">Influencer Marketing</a></li><li><a href="https://cms.union.co/services/performance-media/amazon-advertising">Amazon Advertising</a></li><li><a href="https://cms.union.co/services/performance-media/addressable-tv">Addressable TV</a></li><li><a href="https://cms.union.co/services/performance-media/shopping-ads">Shopping Ads</a></li><li><a href="https://cms.union.co/services/performance-media/digital-out-of-home">Digital Out of Home</a></li><li><a href="https://cms.union.co/services/performance-media/geofencing-hyper-local">Geo-Fencing / Hyper-Local</a></li><li><a href="https://cms.union.co/services/performance-media/search-engine-optimization">SEO</a></li><li><a href="https://cms.union.co/services/performance-media/social-media">Social Media</a></li><li><a href="https://cms.union.co/services/performance-media/content-marketing">Content Marketing</a></li><li><a href="https://cms.union.co/services/performance-media/marketing-automation">Email &amp; Marketing Automation</a></li></ul>

Performance Media

/services/performance-media

<ul><li><a href="https://cms.union.co/services/branded-content/ui-ux-design">UI/UX Design</a></li><li><a href="https://cms.union.co/services/branded-content/web-mobile-app-development">Web &amp; Mobile Development</a></li><li><a href="https://cms.union.co/services/branded-content/ecommerce">Ecommerce</a></li><li><a href="https://cms.union.co/services/branded-content/video">Video</a></li><li><a href="https://cms.union.co/services/branded-content/animated-content">Animated Content</a></li><li><a href="https://cms.union.co/services/branded-content/photography">Photography</a></li><li><a href="https://cms.union.co/services/branded-content/3d">3D Modeling</a></li><li><a href="https://union.co/services/branded-content/motion-toolkits">Motion Toolkits</a></li></ul>

Strategic partnerships with leading platforms and tools.

Check out our outcomes across different projects.

Charlotte’s Got A Lot

Driving Progress

Let's Live

A Strategy That Shines

Heavy Haul's Heavy Hitter

Small Batches. Big Goals.

Discuss your brand's potential to leverage paid social.

Ready to Get Started?

Related Articles

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Related Articles

News
Valtech Acquires Union as it Scales End-to-end Creative & Performance Marketing Capabilities

News
Union Named One of the Best Places to Work in Charlotte for the Third Time

Insights
3 Ways AI-Powered Art Will Impact Advertising