Name: UI and UX Company
Brand: Union

UX/UI is the practice of ensuring websites are more user-friendly and visually appealing, involving extensive research, planning, and design. Learn more!

UI and UX Design Agency | Union

Provide customers with a consistent brand experience across all platforms and devices.

UI & UX Design Agency

It’s not enough for your designs to look good - they have to perform. Growth-focused brands understand that design success comes from putting their user’s experience first. 
The better their digital user experience, the deeper the user’s level of engagement, the more likely that user is to take action. UI/UX success comes from an intimate understanding of the user, and continuously enhancing the user experience to reduce friction and create a seamless path to conversion.

Craft an intentional experience.

Service Overview

Through in-depth data analysis of your audience and systematic user testing, we validate and prove our design at every stage of the process. This guiding principle is how we’re able to create award-winning designs that produce results. By understanding your key business drivers, we’re able to create elegant, functional designs that focus the user’s journey and compels them to take the actions that are critical to your business’s success. 
<h1>Ensure every design aligns with the needs and expectations of your users. </h1>
A modern aesthetic and a commitment to future-proofing improves the lifetime of our designs and keeps them relevant for years to come. Our team of award-winning designers prides itself on crafting clean, elegant designs that are as functional as they are beautiful. We employ a variety of testing methodologies (guerilla testing, tree-testing, moderated sessions, card sorting, recorded sessions, A/B tests, etc.) to ensure every design aligns with the needs and expectations of your users. We’ll provide regular performance-centric reports to show how our designs are driving consistent returns.

Our Expertise

A proven process for design excellence.

We’ll explore your users’ preferences, pain points, desires, needs and motivations. We’ll also work with your internal stakeholders to determine the key performance needs to ensure our designs drive the results that matter most.

Research-Driven Discovery

Number 1

Based on our discovery findings, we’ll craft a data-backed strategy that meets the needs and expectations of both your users and your business. During this phase will create working prototypes and wireframes to begin testing and validating our baseline assumptions.

Data-Backed Strategy

Number 2

Our team of award-winning designers will bring our strategy to life with dynamic designs that will draw in your users and drive them towards a conversion or other desired actions.

Conversion-Oriented Design

Number 3

Thorough user-testing and design validation will ensure our strategic design choices are resonating with your audiences.

User-Focused Testing & Validation

Number 4

We’ll conduct regular design experiments to uncover new opportunities to tweak and iteratively improve the performance of our designs.

Ongoing A/B and Multivariate Testing

Number 5

We’ll track our designs’ performance over time to identify opportunities to improve the user experience and scale your ROI.

ROI-Centric Optimization & Reporting

Number six

Our Approach

Inline Services Branded Content UIUX Design

Scale your site’s bottom-line impact with a conversion-centric responsive design that works across your users’ preferred browsing devices.

Mobile-First Websites

Increase stickiness, session length and ROI with an app interface designed to enhance the user experience.

Mobile and Desktop App Interfaces

Support your ongoing campaign efforts with a dedicated microsite that mirrors the overarching campaign’s look-and-feel while offering users its own unique experience.

Campaign Microsites

From touch-screen kiosks to digital in-store signage, capture your audience’s attention with intuitively designed digital displays.

Branded Digital Experiences

We partner with best-in-class technologies and platforms to ensure our UI/UX design are up for the task at hand.

Beautiful creative. Powerful partnerships.

GMP Optimize

Indeemo

Wordpress

Drupal

Adobe

Craft CMS

Figma

Optimizley

Webflow

Key Partnerships

We create and manage multi-channel marketing campaigns for travel &amp; tourism, health &amp; wellness, food &amp; beverage, utilities, mobility, financial services, retail, luxury and B2B brands.

Check out our outcomes across different projects.

Charlotte’s
Got A Lot

CRVA

Ever 
Wonder?

Discovery Place

Let's Live

Diversey

A Strategy That Shines

Autobell

Changing Lanes

Hendrick Motorsports

Inspiring 
Change

McColl Center

Case Studies

Let’s get to work with designs that work for your business and your customers.

Design a Connection

Apply for the 2023 Kelly Somey Digital Marketing Scholarship

Valtech Acquires Union as it Scales End-to-end Creative & Performance Marketing Capabilities

Union Named One of the Best Places to Work in Charlotte for the Third Time

News & Insights

Focused on continuous 
performance.

<ul><li><a href="https://union.co/services/data-brand-strategy/research-insights">Research &amp; Insights</a></li><li><a href="https://union.co/services/data-brand-strategy/customer-experience">Customer Experience (CX)</a></li><li><a href="https://union.co/services/data-brand-strategy/brand-strategy">Brand Strategy</a></li><li><a href="https://union.co/services/data-brand-strategy/brand-identity-messaging">Brand Identity &amp; Messaging</a></li><li><a href="https://union.co/services/data-brand-strategy/data-science-analytics">Data Science &amp; Analytics</a></li><li><a href="https://union.co/services/data-brand-strategy/crm-implementation">CRM Implementation</a></li><li><a href="https://union.co/services/data-brand-strategy/advanced-attribution">Advanced Attribution</a></li><li><a href="https://union.co/services/data-brand-strategy/predictive-data-modeling">Predictive Customer Modeling</a></li><li><a href="https://union.co/services/data-brand-strategy/conversion-rate-optimization">Conversion Rate Optimization </a></li><li><a href="https://union.co/services/data-brand-strategy/reporting-data-visualization">Reporting &amp; Data Visualization</a></li></ul>

Data & Brand Strategy

/services/data-brand-strategy

<ul><li><a href="https://union.co/services/performance-media/multi-channel-planning-buying">Multi-Channel Buying</a></li><li><a href="https://union.co/services/performance-media/campaign-creative-concepting">Campaign Creative</a></li><li><a href="https://union.co/services/performance-media/paid-search-marketing">Paid Search</a></li><li><a href="https://union.co/services/performance-media/paid-social-media">Paid Social</a></li><li><a href="https://union.co/services/performance-media/programmatic">Programmatic</a></li><li><a href="https://union.co/services/performance-media/influencer-marketing">Influencer Marketing</a></li><li><a href="https://union.co/services/performance-media/amazon-advertising">Amazon Advertising</a></li><li><a href="https://union.co/services/performance-media/addressable-tv">Addressable TV</a></li><li><a href="https://union.co/services/performance-media/shopping-ads">Shopping Ads</a></li><li><a href="https://union.co/services/performance-media/digital-out-of-home">Digital Out of Home</a></li><li><a href="https://union.co/services/performance-media/geofencing-hyper-local">Geo-Fencing / Hyper-Local</a></li><li><a href="https://union.co/services/performance-media/search-engine-optimization">SEO</a></li><li><a href="https://union.co/services/performance-media/social-media">Social Media</a></li><li><a href="https://union.co/services/performance-media/content-marketing">Content Marketing</a></li><li><a href="https://union.co/services/performance-media/marketing-automation">Email &amp; Marketing Automation</a></li></ul>

Performance Media

/services/performance-media

<ul><li><a href="https://union.co/services/branded-content/ui-ux-design">UI/UX Design</a></li><li><a href="https://union.co/services/branded-content/web-mobile-app-development">Web &amp; Mobile Development</a></li><li><a href="https://union.co/services/branded-content/ecommerce">Ecommerce</a></li><li><a href="https://union.co/services/branded-content/video">Video</a></li><li><a href="https://union.co/services/branded-content/animated-content">Animated Content</a></li><li><a href="https://union.co/services/branded-content/photography">Photography</a></li><li><a href="https://union.co/services/branded-content/3d">3D Modeling</a></li><li><a href="https://union.co/services/branded-content/motion-toolkits">Motion Toolkits</a></li></ul>

Beautiful creative. Powerful partnerships.

Check out our outcomes across different projects.

Charlotte’s Got A Lot

Ever Wonder?

Let's Live

A Strategy That Shines

Changing Lanes

Inspiring Change

Let’s get to work with designs that work for your business and your customers.

Ready to Get Started?

Related Articles

Apply for the 2023 Kelly Somey Digital Marketing Scholarship

Valtech Acquires Union as it Scales End-to-end Creative & Performance Marketing Capabilities

Union Named One of the Best Places to Work in Charlotte for the Third Time

Related Articles

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Apply for the 2023 Kelly Somey Digital Marketing Scholarship

News
Valtech Acquires Union as it Scales End-to-end Creative & Performance Marketing Capabilities

News
Union Named One of the Best Places to Work in Charlotte for the Third Time