Worx

Proven Power at retail

Positec, a manufacturing company that specializes in production of power tools and lawn and garden equipment was looking to make the leap from an exclusively direct-to-consumer brand into a big box retail brand. Lowe’s Home Improvement gave them an opportunity to prove WORX NITRO could compete on the shelves, so our task was to help drive awareness of these products at Lowe’s within a new market.

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Results

Short-term wins with  long-term results

465%

8,000+

$68,000