When our friends at BooneOakley approached us to collab a way to boost donations for Japan as news coverage wanes, we jumped at the chance.

BooneOakley and Union Partner to Launch JapanSaver.com | Union

BooneOakley, Union launch JapanSaver.com

Sometimes it’s worth reminding ourselves that things like Steve Carell’s departure from The Office, the end of March Madness, or Netflix instant streaming outages aren’t exactly the epic tragedies we make them out to be. Less than a month after the 9.0 earthquake in Japan, the news cycle and daily life continues on and the millions of people affected by the disaster remain in need.
To that end, our friends at BooneOakley approached our team to help launch <a href="http://JapanSaver.com">JapanSaver.com</a>, a site that features a free, downloadable screensaver designed to sustain awareness and encourage donations to the earthquake and tsunami victims in Japan. The site also includes a link that allows visitors to donate directly to the American Red Cross, as well as Facebook and Twitter sharing options to tap into the viral power of social media and spread this important message with friends and family.
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“Our hearts go out to the people of Japan and the others who survived the recent earthquake and tsunami,” said Kate Meier, American Red Cross’ Regional Communications Director. “With efforts like <a href="http://JapanSaver.com">JapanSaver.com</a>, people are reminded that they can help the American Red Cross meet the immediate and long-term needs of earthquake and tsunami survivors in Japan.”
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BooneOakley, Union launch JapanSaver.com

Valtech + Union is a creative &amp; performance marketing agency that creates omni-channel campaigns, unleashing creativity on a data-driven world, helping brands produce memorable, measurable and repeatable results. Obsessed with data-driven performance, we believe every marketing dollar should be viewed as an investment. Our clients expect a meaningful return and we prove the ROI of our work with quantifiable data.