About this position
Responsibilities:
Leverage marketing research tools and methodologies to uncover unique insights that meet objectives and exceed client expectations
Influence and execute research plans and deliverables for each engagement
Collect and analyze qualitative and quantitative research, primary & secondary research, and compile data from multiple varying business and consumer perspectives
Create first pass of strategic framework to guide approach, messaging and tactics based on client deliverables, resulting in creative and tactical decisions
Assist in the creation of strategy and creative briefs as needed for internal and client teams
Nurture strategic ideas developed to ensure they deliver on brief and strategy
Develop fully integrated campaigns with the wider multidisciplinary team playing a key role in managing such cross-functional projects from initiation to implementation
Participate in annual/quarterly client planning, workshoping or brainstorming meetings internally and with client teams
Proactive communication with Account and Project Managers to support & execute processes and workflows to achieve overall client goals
Support the growth in strategic offerings, proactively identifying incremental opportunities within existing accounts
Execute research efforts such as Market & Competitor Audits, Stakeholder Interviews, Customer Interviews, Customer Surveys
Continuous learner with a desire to perform ongoing marketing, digital, brand and trend research to elevate skills and understanding
What we're looking for:
Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work. Therefore, regardless of the position, we are looking for people to join the team that have: