Culture 3

About this position

Are you a curious critical thinker with experience developing integrated campaign strategies? We’re looking for an innovative Senior Strategist to join our Strategy team!

Responsibilities:

  • Leverage marketing research tools and methodologies to uncover unique insights that meet objectives and exceed client expectations

  • Influence and execute research plans and deliverables for each engagement

  • Collect and analyze qualitative and quantitative research, primary & secondary research, and compile data from multiple varying business and consumer perspectives

  • Create first pass of strategic framework to guide approach, messaging and tactics based on client deliverables, resulting in creative and tactical decisions

  • Assist in the creation of strategy and creative briefs as needed for internal and client teams

  • Nurture strategic ideas developed to ensure they deliver on brief and strategy

  • Develop fully integrated campaigns with the wider multidisciplinary team playing a key role in managing such cross-functional projects from initiation to implementation

  • Participate in annual/quarterly client planning, workshoping or brainstorming meetings internally and with client teams

  • Proactive communication with Account and Project Managers to support & execute processes and workflows to achieve overall client goals

  • Support the growth in strategic offerings, proactively identifying incremental opportunities within existing accounts

  • Execute research efforts such as Market & Competitor Audits, Stakeholder Interviews, Customer Interviews, Customer Surveys

  • Continuous learner with a desire to perform ongoing marketing, digital, brand and trend research to elevate skills and understanding

What we're looking for:

Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work. Therefore, regardless of the position, we are looking for people to join the team that have:

  • Ability to think creatively
  • Ability to bring innovative solutions to the table
  • Ability & desire to work collaboratively within a team environment
  • Genuinely nice and kind personality
  • Passion for not just fulfilling an assignment, but in adding value, pushing the boundaries and creating amazing work
  • Hard-working & self-motivated mindset
  • Ability to juggle multiple projects
  • Ability to quickly resolve issues as they arise
  • Up-to-date knowledge of current trends
  • Meticulous attention to details and overall product quality