About this position
Marketing Analytics Skills
Strong communicator with excellent verbal, written and presentation skills for presenting data in a digestible way
Experience working with digital paid & organic marketing data (Paid Display, Google Ads, Programmatic, Paid Social, Facebook/Instagram, Twitter, LinkedIn etc.)
Understanding of conversion tracking and Attribution Models
Ability to digest data and provide actionable insights for key client stakeholders
Analytics & Implementation Skills
Expert-level experience using Google Tag Manager
Working experience using Google Analytics 4
Experience using and manipulating the dataLayer on sites for advanced tracking/tagging for Google Analytics 4
Nice to Haves
Experience tagging with Floodlight and u-variables
Experience using visualization & BI platforms (Tableau, Google Data Studio, PowerBI, Datorama, etc)
Experience with alternative Analytics platforms to GA (i.e Piwik Pro, Adobe Analytics, Amplitude, etc)
A/B/Multivariate testing (Google Optimize, Optimizely, VWO, or similar)
Experience with App Analytics (Firebase or similar)
If you do not meet all of the requirements we will still love to review your application and talk to you about this opportunity.
Qualifications:
Minimum of 5 years’ data analysis experience within a digital or data agency
Proficient in Google Tag Manager & Google Analytics 4
Experience developing clear, actionable insights from digital, paid and organic marketing data
What we’re looking for:
Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work. Therefore, regardless of the position, we are looking for people to join the team that have:
Ability to think creatively
Ability to bring innovative solutions to the table
Ability & desire to work collaboratively within a team environment
Genuinely nice and kind personality
Passion for not just fulfilling an assignment, but in adding value, pushing the boundaries and creating amazing work
Hard-working & self-motivated mindset
Ability to juggle multiple projects
Ability to quickly resolve issues as they arise
Up-to-date knowledge of current trends
Meticulous attention to details and overall product quality